Gemma is a freelance copywriter focused on food, nutrition, sustainability and technology
Your story matters. How you tell it makes all the difference.
I pride myself on finding the story behind your brand or campaign. Whether it's a blog post or magazine article, a website title or packaging, the best way to convert content into meaningful change is with a good story.
I can lend my pen to a wide range of topics; however, I’m particularly keen on nutrition, mindful business, sustainability, well-being, and parenthood. I also love examining technology and digital transformation, understanding its role in developing the future of these industries.
What can I offer?
Complete content creation
From a blank piece of paper to a finished piece of content, including research, interviews, copy creation, editing and even publication
Defining and amplifying brand
Together, we explore current brand tone, where it's working and importantly, where is isn't, creating a new voice that matches company ambitions
Proof reading and editing
We don't have to start from scratch. If you've got useful stuff but it needs refreshing and restructuring, I can do that too. This is especially useful with AI-generated content as, more often than not, it needs a human touch to make it sound - well, more human!