Food and nutrition writer

If you’ve got this far, I’ve hopefully peaked your interest. Here’s a little more about why you should work with me.

Over the past two decades, I have worked in PR and marketing for agencies and in-house. I was fortunate enough to learn my craft at some of the biggest agencies in the world, including Ogilvy Worldwide and AxiCom. Clients in the technology and energy industries provided a solid foundation for my career as a technical writer.​

In 2017, I studied nutrition, wanting to understand the link between food and mental health. As of 2024, I’m upskilling further, studying for an advanced nutrition diploma registered with the Royal Society of Public Health.

I want to use my knowledge of nutrition and combine it with an interest in sustainability and technology. Whether it’s listening to nature via regenerative farming, digitising with AI, robotics, and big data, or simply enabling people to make healthier choices, I’m fascinated. I’m hoping to help organisations talk about products and initiatives that benefit the health of people and the planet.

I’m a working Mum and happiest pottering in my garden. Oh, and did I mention, I make board games too. That’s another story. Read about it here.

Complete content creation

From a blank piece of paper to a finished piece of content, including research, interviews, copy creation, editing and even publication. This includes:

  • Blogs

  • eBooks

  • Newsletters

  • In-depth feature articles

  • Whitepapers

  • Brochures and reports

  • Case studies

  • How-to guides

  • Advertorials

  • Creative writing

Defining and amplifying brand

Together, we explore current brand tone, where it's working and importantly, where is isn't, creating a new voice that matches company ambitions​. This might cover:

  • Copy brand guidelines 

  • Tone of voice development

  • Social media content

  • LinkedIn company profiles

  • Packaging and product descriptions

  • Advertising

  • Web copywriting

  • Sales materials

  • Direct mail and customer emails

  • Award entries

  • Press releases

  • Speeches

Proofreading and editing

We don't have to start from scratch. If you've got useful stuff, but it needs refreshing and restructuring, I can do that too. This is especially useful with AI-generated content as, more often than not, it needs a human touch to make it sound - well, more human!​ For example:

  • Copy editing

  • Proofreading 

  • Content restructuring

  • Bringing multiple pieces of content together

  • AI-generated content editing and humanising! 

Seen something you like? Let’s talk about it